at project
An interdisciplinary educational project for the Ministry of Culture and the European Union
Project implemented as part of TOCC - Ecological Transition Cultural and Creative Bodies. Funded by the European Union - Next Generation EU - PNRR Next Generation EU - PNRR
With "Sustainability For Marketing" Fidelio has succeeded in its
intent to create an audiovisual product of quality and able to communicate
perfectly with the younger generation the values related to
ecological transition and acceptance of innovative processes in
society and also in companies.
The episodes filmed follow a main narrative thread concerning
the adoption of responsible behaviors and positive impact
on the environment and conveying, at the same time, the idea that
positive changes in this regard it is important that they start from the bottom.
Set in the arena of a restaurant, the episodes focus on
Paul, the protagonist and new manager, who decides to transform it into an
eco-friendly restaurant, even questioning his own ideals.
The first episode deals with the theme of consumer perception
with respect to an eco-friendly offering: in short, eco-friendly
offerings (which in our case concern the food sector, but it is
a valid discourse on all markets), are not easily accepted
by consumers.
In the second episode, the theme discussed is how certain
eco-sustainable behaviors are seen as "problematic" or
"tiresome" by consumers, who do not understand why they should
behave in a certain way if no one else does.
The third episode deals with the issue of habit behaviors:
living in an eco-sustainable way involves changes in our
daily habits that are difficult to eliminate.
The last episode, which concludes the series, addresses
how some environmental issues are "invisible," or
perceived as "distant." When you eat a slice of meat not
you "see" the pollution required to bring it to your plate, and
this applies to all foods with a high environmental impact. Bringing
the consumer to make an eco-friendly choice by also being careful
this aspect is the challenge the restaurant sets in the latest
episode.
Directing - Dominic Cross
Cast - Freddy Drabble and Marta Bulgherini
Editor - Giorgio Maria Nicolai
Watch Movie's Trailer
Embark on an epic adventure with the anticipated sequel of Sacred Stars, coming this winter 2021.
Movie Trailer
Play 5.37 min video
APULIAN AQUEDUCT
Commercial commissioned by Proforma marketing and communications agency in Bari that supplies Spa Acquedotto Pugliese on whose behalf we made the commercial worth 20k including vat with direction by Michele Bertini Malgarini and screenplay by Proforma. Executive producers Guglielmo D'Avanzo and Chicca Andriani of 10D Film. The spot recounts in an ironic key a waiter in a classy restaurant who after taking the order suggests drinking tap water, magnifying its organoleptic qualities and the management of the Aqp entity that distributes it.
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video
MOUNT SANT'ANGELO
Promotional video of the participation path activated by the municipal administration of the Gargano municipality of the same name, which was selected among the finalist cities to compete for the title of Italian Capital of Culture 2025.
Look at the video
video
RIDER - THE THINGS NOT TO DO
For the University of Bari, we created a series of 10 video lectures with 10 clips inside focused on possible accidents that could happen to Rider workers who are not attentive to workplace safety. Based on the lectures and the briefs provided to us by the professors, we wrote and produced each choice, filmed each lecture and edited with the clip in mind ready for the platform. We also made a storyboard for the public bidding of the project.
PNRR
The client Engineering SPA asked all its employees to imagine projects to be funded with PNRR money. He held a kind of Contest, at the end the best ideas would be developed by the company. He asked us to film the meetings, brain-storming sessions, and eventually the moment of the award ceremony with the CEO of the finalist projects. All accompanied by interviews and coverage, with a narrative/journalistic style. The video is currently in the works.
Watch Movie's Trailer
Embark on an epic adventure with the anticipated sequel of Sacred Stars, coming this winter 2021.
Movie Trailer
Play 5.37 min video